Project details

CLIENT: Pine & Polk

/ Naming
/ Branding
/ Collateral
/ Foundational Comms

A provisions shop by day, a speakeasy by night. From the moment we heard the concept for P&P, we were in for the ride. Our first task was to name the speakeasy (no fun at all!), followed by building out a dual-sided brand identity and story. Cheers to P&P for opening its doors in NYC post-pandemic! We’re proud to have been a part of it.